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About Us

Our Goal
TruSmart Energy seeks to become a leading smart-grid enabled Retail Electricity Provider. We want to utilize the latest technology to help customers make more informed electricity consumption decisions. As an industry leader in time of use rate electricity plans, TruSmart Energy was one of the first Retail Electric Providers (REPs) to offer a residential time-of-use plan by introducing Free SundaysSM. Our promise to our customers is to continue extending the capabilities of smart grids and meters by creating electricity plans which help our customers become more efficient and cost-effective.

Why TruSmart Energy

We design plans for the way you want to live and work and will always look to help our customers with innovative products and solutions.
  • Free SundaysSM: TruSmart Energy believes no one should have to wait to receive rewards, which is why we give customers plans which provide free electricity every week on the day families use the most energy.
  • Choices: TruSmart Energy provides customers with many multiple electricity options. For customers looking for price certainty we off fixed rate plans from 3 to 36 months in duration. If you are looking for more flexibility, we also offer pay-as-you-go plans. We also help customers without established credit by providing pre-pay electricity plans. View Plans & Prices.
  • Convenience: Not only does TruSmart energy provide you with the ability to enroll online or via the telephone, but we also allow customers to make payments using the method most convenient for them. Customers can pay online, over the phone, or in person at one of over 1,800 locations.
  • Business Customers: As a leading smart meter enabled Texas Retail Electricity Provider, TruSmart Energy strives to provide small business customers with unique and innovative solutions to their energy needs.



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